“Update your website for the current trend” If you own a website (especially a website for your business) then you must know the importance of this perhaps. Web development technology is changing rapidly due to user behavior. For example, just 10 years ago, there was no or very little concept and demand for a mobile website where today a website that does not have a responsive design is hard to survive as 75% internet users are mobile users.
Day’s are gone when one can rely on a sufficient design for the website. Users are now become very picky (which is good to tell about their taste). They are not visiting a website anymore to get information but also get familiar with the design of a website. If your business website has an old design and not following the current trend of website design, then chances are very high that the users will not visit your website again.
Branding is one of the most important aspects of marketing. Through updated website design, you can take your business branding to a whole new website and help your customers to recognize you in a crowd easily. That’s why it is important for you as a business owner to keep your website design up to date, according to the current trend of the web design and development industry.
Let’s take a look at different aspects of a website to understand that what is the current trend which a website should follow to stand out not only for the users but also for the search engine.
Standing out design
Companies spend a lot of money on their first website design and do not care about their maintenance in the future. It does not matter how well your first website design was, it still needs to get an upgrade with time. If you are not changing your company’s website design or upgrading it, then you are losing the chance to introduce new trendy design opportunities for your website. Even world popular websites like Facebook get redesigned once in a year.
Reflect your brand
Your website is the front face of your business. If you promise to provide the best to your customers then you need to ensure that your website is also up to date. If you are not updating your website on the time according to the trend or your website is difficult to operate due to the use of old web coding, then you will probably lose a lot of your customers.
“Old is gold” does not apply in every situation, especially when we talk about the latest technology. Will you use the same mobile phone for years when the latest versions of the same mobiles are available in the market? Probably not! Then how come your website will stand out with old themes and technology? What’s trendy yesterday will become old tomorrow. For your business success, you must update your website design on time.
Mobile friendly first
Do you Google has announced that in the coming year they are not ranking even indexing a website on their search engine if the website is not mobile friendly? More than 75% of internet users are already moved to mobile and surf the internet through mobile devices. This makes very important for every website owner to make their website mobile-friendly. Even from the SEO point of you, a business should take a serious not and upgrade their website to mobile-friendly design.